Head Of Marketing H/F - Cuure Paris - 75

Job Description

Cuure's ambition is to build an international reference to address the needs of all consumers throughout their lives with a personalized approach backed by science and technology.

After 5 years of exceptional growth in Europe on its core product, Cuure is now accelerating on :
- Segments diversification, (news categories and brands)
- International expansion, with already close to 50% of revenues generated outside France in 5 markets
- Omnichannel distribution, (DTC, online, pharmacies, health professionals)

The challenge? Structuring a multi-channel, multi-market, multi-brand marketing approach to build an ambitious and aspirational leader for the future.

MISSIONS :

Strategy :
- Marketing Strategy : You'll BE in charge of developing and launching innovative marketing strategies to promote our brands, consolidate our brand identity and drive company growth
- Define and implement acquisition and retention customer strategies
- Manage existing acquisition channels (SEA/SEO, content...) and find new ways to generate new leads
- Set up performance monitoring tools (website, campaign, communication channels...) and perform analysis in a continuous improvement process

Brand & Communication : coordination of the Brand & Communication team (including brand, communication, PR, Social Media)
- Strengthen Cuure's notoriety, ensuring a coherent identity on all the marketing channels used

Asset & Content Production : coordination of the Asset & Content Production team (including Brand assets / TV / Photoshoots, design, editorial)

Your team role :
- Head of Global Marketing
- Member of the ComEx
- Close & direct relation to CEO & cofounders

Our environment :
- We have a very strong, human and determined culture based on 9 strong values, embodied in daily practice (i.g. feedback, transparency, development, data driven...) Our team is extremely cohesive, supportive and caring
- Because we're at a key stage in the company's development, you'll have the opportunity to have a real impact on its strategy and growth
- We're a fast-growing company, offering you the best possible environment to grow and make others grow
- We create the best possible environment for everyone's professional and personal development
- We organize individual feedback and coaching sessions every month

Our benefits :
- Attractive Early Joiner package
- Remote policy (2 days/week and full flexibility during summer and Christmas holidays)
- Great offices with terrace overlooking Paris in the heart of the city
- Mutuelle with Alan (100% coverage)
- Meal vouchers with Benefiz 10€/d (50% reimbursement)
- Sport pass with ClassPass (covered for 15€/month)
- Weekly team afterworks and one seminar outside Paris per year
- Nutritional supplements to keep you at the top of your game
- Free snacks
- Choice of computer (HP or Apple)

Preferred Experience

Requirements
- You want to lead an international, fast-growing brand. You're dynamic, ambitious, entrepreneurial and creative, and you're looking to build, learn, BE challenged and contribute to this adventure
- Minimum 6 years' experience
- Previous team management experience
- Previous experience in a B2C/Consumer company (>10M€ of business revenue)
- Previous experience in a start-up or dynamic environment highly appreciated
- Strong entrepreneurial spirit - creative mind and ability to take initiative
- Fluent English & French + other languages appreciated (Italian, German, Spanish, Dutch)
- Interest in wellness appreciated

Recruitment Process

Interview process

1/ Interview 1 : 15' telephone screening with our HR Manager (Sabrine)

2/ Interview 2 : 60' video interview with the Manager focusing on your career path

3/ Business case

4/ Interview 3 : 60' meeting on our premises with the manager to discuss the business case and the position + 60' with one of our co-founders to discuss values

5/ Taking up references

6/ Interview 4 : meeting on our premises, 30' fit interview with other team members + 60' final interview with one of our co-founders to finalize all aspects of the position and the offer.

Additional Information
- Contract Type :
Full-Time
- Location :

Paris
- Experience :
> 5 years
- Possible partial remote
- Salary :

between 50000€ and 80000€
/ year

About

Lancée en 2019, Cuure a pour mission de devenir le leader européen de la santé personnalisée, en s'appuyant sur la science et la technologie.

Forts de plus de 13M€ levés, Cuure a déjà conquis des centaines de milliers de consommateurs.

Aujourd'hui, Cuure recrute des talents qui ont l'ambition de rejoindre cette aventure et participer au développement de l'entreprise, en France et en Europe.

Cuure a été créé par 2 entrepreneurs forts d'expériences réussies en startup à New York (Try the World, Adore Me) et en conseil en management (McKinsey) et diplômés de tops écoles d'ingénieur (Mines Paris) et de commerce (ESSEC).